Kept remembers what people tell you, and uses it to pick their gifts.
The best gift-givers aren't the ones with the most time or money. They're the ones who remember what someone said months ago, and bring it back at the right time. Kept does that remembering for you.
The problem
Reminder apps tell you a date is coming and leave the rest to you. Wishlists only work if the other person makes one. Shopping sites show you what sells best, not what's right for your cousin. None of them know the person.
What Kept is for
Helping you give good gifts to the people you care about, without more work. Kept remembers for you and only asks for a yes.
Not a store
Kept doesn't show a catalog to browse, and no shop pays to be picked. It just sends you a few good picks when a date is coming up.
Where the gifts come from
Independent shops and small brands, never big chains or brands that pay to be shown. So no iPhones or other big-brand electronics.